Episode 185 – Farming Realities: Beyond the Instagram Filter with Laurel Ysebaert

Farming Realities: Beyond the Instagram Filter

with Laurel Ysebaert

Available for download on

iTunes | Spotify | CastBox | STICHER

Laurel Ysebaert is a first-generation cattle rancher living in Southern Ontario with her husband and two children. She is passionate about using her platform to advocate for agriculture, mental health, and social justice.

She operates her farm-store The Mercantile at Ysebaert Acres on her ranch and online. She is also a photographer, and host and creator of The Chore Beer Chats Podcast.

This episode has an extended edition! Click here for more details of this Patreon-Exclusive content!


The Advancing Women Conference is celebrating its 10th year anniversary of bringing women in ag together to listen, learn, network and grow. The next conference will be held on November 19, 20, 21, 2023 at the Sheraton Fallsview in Niagara Falls, Ontario. Join us to hear over 25 expert speakers and role models from the ag and food sector that will provide you with inspiration, motivation and new tools to help you succeed in your personal life, in your operation or career.

For more information or to register, visit our website here or call Iris at 403-686-8407 or email imeck@farmmedia.com.

Women listening to The Rural Woman Podcast can register at a discounted registration fee of $625 + tax, a saving of over $70 per person using the promo code AWCESPL23.

Join the AWC East Conference 

Invest in yourself and network with others passionate about agriculture. If you are a student, farmer, entrepreneur in ag and food, member of a grower association, or a representative of corporate agri-business – celebrate with us for our 10 year anniversary of Advancing Women Conferences!

Join us to hear role models tell their story – their challenges, obstacles, successes and lessons learned and more:
– Invest in yourself. Take this time away from your job, operation, family to reflect, learn and get rejuvenated and inspired and feel refreshed to dive back into work.
– Meet women who are just like you.
– Build your support system here.
– Meet the role models in the industry.
– Find mentors and coaches ready to help you.
– Find ways to balance your life
– Build your resilience and mental well -being.
– Hone your soft skills in leadership and career building. Get empowered.
– Network and build connections with women from across the country and sector.
– Share ideas, and different perspectives.
– Speak with like-minded individuals.
– Practice new skills in multiple workshops.
– Listen, Learn, Network, and Grow!

Join producers, students, entrepreneurs, representatives of Grower Associations and Corporate Agri-business. In 10 years, over 8000 women in ag and food from across Canada have attended AWC and have been inspired by leaders in and outside of our industry.

Are you looking for a change, looking for ways to better your life and your health, need some inspiration and motivation to reach the goals you have ahead of you? Advancing Women Conference is where you want to be in November 2023! Register today!


Here’s What People are Saying About AWC

“AWC was the perfect pick-me-up – especially with a busy life of working in the industry, farming with my husband and his family and having a family. The connections, the sharing of experiences and ideas energized me.”
~Karlene, Hairy Hill, AB

“What a way to be surrounded by empowering women in a safe place.”
~Danika, Alexandria, ON

“Felt more empowered and not alone as a woman in the industry.”
~Mitze, Midstead, SK

“ The feeling of this conference is unlike any other conference I’ve every been to. The sense of community is strong and being surrounded by amazing women has been healing in ways I never knew I needed!”
~Holly, Listowel, ON

“As a first time attendee, I truly enjoyed listening to the speakers who covered a wide diversity of subjects. From starting their own business to succession planning as well as mental health to menopause, many topics were covered. Informative sessions, very well organized event and I am looking forward to see what’s in store for next year! If a you are a women farmer, I truly encourage you to attend this event!”
~Alexandra, Girouxville, AB


Laurel Ysebaert | Website |  Mercantile Instagram | YouTube | Photography Instagram | Tiktok | Spotify | Podcast Instagram



Interested in becoming a sponsor?

Email hello@wildrosefarmer.com to connect and learn more!

Shop Our Sponsors SHOP WildRoseFarmer All proceeds from the shop directly support the show! | KL Skin Naturals Use promo code wildrose10 to save 10% off your order | | Market your farm with Local Line go.localline.ca/ruralwoman | Organic Tan Use promo code RURALWOMAN15 to save 15% off your order | The Cultivating Capital Course Use discount code ruralwomanpodcast to save $20 off the course | Randell Nicole Digital Designs Build your farm or ranch logo, create cohesive branding materials for your business, or build that website you’ve been thinking about with Randell Nicole Designs | First Saturday Lime use coupon code ruralwoman to save 20% off your order


Learn how you can become an Executive Producer of The Rural Woman Podcast.

Katelyn Duban

Katelyn Duban

Farmer | Podcast Host | Coach

Welcome to Wild Rose Farmer! My name is Katelyn Duban and I am a first generation female farmer in Southern Alberta, Canada. I married into agriculture back in 2016 to my multigenerational farmer husband, affectionately known as Mr. Wild Rose Farmer. We live and grow on our families certified organic grain and oilseed operation. In the Spring and Summer seasons, I raise a small herd of meat goats and have previously raised bottle calves as well.

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Support  Women in Ag!

If you’ve been enjoying The Rural Woman Podcast, please consider supporting the podcast through Patreon. For as little as $5, you can help ensure that you keep those inspiring stories from women in agriculture keep coming through those earbuds each and every week!

Looking to help support the stories of Women in Ag through The Rural Woman Podcast but Patreon isn’t your thing? Consider sending your financial support through PayPal 


The Rural Woman Podcast Team



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